The Gap has a new limited-edition collection with 2009 CFDA/Vogue Fashion Fund winners Sophie Theallet, Patrik Ervell and Monique Pean.  A new pop-store opened today on Fifth Avenue to showcase Theallet’s womenswear, Ervell’s menswear and Pean’s jewelry.  Last year the Gap collaborated with Alexander Wang and Vena Cava on a more casual khaki collection.  The womenswear collection has Theallet’s signature aesthetic of  fuller skirts, and includes silk dresses and T-Shirts made from jersey cotton and chiffon.  They are priced from $148 to $300.  Sustainable jewelry made from organic materials like watersnake skin beads, coconut shells and buffalo horns are also available.  Pean’s jewelry goes from $38 to $248.  Men will find white button-down shirts, cotton jeans and blazers from $188 to $248. 

Gap’s CFDA Collection Features Chiffon, Sustainable Jewelry [Racked NY]

1. Sarah Jessica Parker – Halston

2. Marion Cotillard – Dior

3. Zoe Saldana – Calvin Klein

4. Anne Hathaway – Valentino

5. Jessica Alba – Sophie Theallet for GAP

The Met Gala is practically a fashion show on the red carpet, and it did not disappoint last night.  The bold-named and the beautiful came out in large numbers last night.  Many were dressed and accompanied by some of the biggest names in fashion.  We compiled a list of the best dressed.  Let us know if you agree. 

1. Sarah Jessica Parker is always at home on the red carpet.  The actress looked stunning in her Halston Heritage gown last night.  Her pleated gown maintained the design integrity of Halston while staying true to SJP’s personal style.  Her hair and accessories played the perfect supporting role to the dress.

2. Marion Cotillard went Hollywood glam in her Dior gown.  She sparkled like a star from head-to-toe.  The be-jeweled neckline and her hair in beautiful soft waves completed the look. 

3. Zoe Saldana was sleek and sexy in her one-shoulder Calvin Klein gown.  The beaded black dress was stunningly simple while adorned with only a few accessories.  It proves that sometimes the understated makes just right statement.

4. Anne Hathaway was Cinderella in her strapless Valentino gown.  Her diamond necklace went perfectly with the brilliant sequins surrounding the bodice and full skirt.  Hathaway was definitely the beautiful princess last night.

5. Jessica Alba channeled Old Hollywood with her hair, makeup and that gorgeous dress designed by Sophie Theallet for GAP.  Satin can be a very tricky fabric because it can make you appear larger, but Alba was trim and svelte last night.  That’s because of the expert draping of the designer and the actress’ figure.  Jessica Alba has donated her gown for auction and all proceeds will go to The Metropolitan Museum of Art in support of The Costume Institute Gala Benefit.

The Gap will flip upside down for you, literally.  The retail giant has a new advertising campaign to introduce its new loyalty program, Sprize.  It promises “if something you buy goes on sale, you get the difference back, automatically.”  That’s not even why we considered this newsworthy, the commercial itself is noteworthy because of its ingenuity.  The marketing team has decided to turn a Gap store upside down.  Everything was fair game, from the mannequins, the merchandise to the advertising and GAP logo.  Even the customers attempted to defy gravity.  It’s sure to grabbed your attention and make you smile.