Demi Moore proves that she is stunning with or without the help of photoshop.  Controversy about extensive retouching surrounded her W magazine cover last year.  Now un-retouched photos of the actress has surfaced and triggered further talk of photoshopping.  Her perfume ad is in question this time.  There appears to be an uproar over retouching lately.  Some might say it’s a little hypocritical because people tend to scrutinize the models in ads quite severely, and complain if they appear, um, human.  Flaws like wrinkles, moles, and freckles are often criticized.  On the other hand, brands tend to strive for perfection in their ad campaigns.  That quest for perfection leads young women to hold themselves to impossible beauty standards that can be detrimental.  It doesn’t matter which side of the debate you fall, most women would purchase perfume from Demi in the un-retouched photo just as they would in the photoshopped ad.  Watch the behind the scenes shoot for the ad.

Demi Moore Before and After Photoshop [The Cut]