The rumors surfaced yesterday, and confirmation came today that Sarah Jessica Parker is the new creative consultant at Halston.  We named SJP to our Rollcall list this week because of this daring move.  The house is co-owned by Harvey Weinstein who revived it in 2008.   They are betting that Ms. Parker can put her fashionable stamp on Halston because the actress is beloved for her enviable style.  She often wows us on the red carpet.  We can’t get enough of her as Carrie Bradshaw in Sex and the City who is unquestionably stylish.  Even so, many question her new role at the fashion house.  The concern stems from the performance of previous fashion advisers at other houses who did not fare too well.  Inspite of that, SJP’s appointment is very intriguing, and I am eager to see her influence on the collections.  Needless to say, all eyes will certainly be on Halston during New York Fashion Week in February.

Halston: SJP Is In [Vogue London]

If you’ve had enough of the snow storms and the cold weather, let the Sex and the City 2 movie trailer warm your heart.  Sarah Jessica Parker, Kim Cattrall, Kristin Davis and Cynthia Nixon are back and they’re as fabulous as ever.  The movie opens on May 28, 2010, so save the date in your Blackberry or iPhone.  Watch the trailer and you will immediately begin the countdown to opening day.

Sarah Jessica Parker wore Oscar de la Renta in an ad for her new fragrance, SJP NYC.  Though this is not Sarah Jessica’s first time in the fragrance department, it is, however, Carrie Bradshaw’s first time.  Ms. Bradshaw’s zeal for life was the inspiration for the fragrance, and really, who wouldn’t want a little of her in a bottle?  Apparently Carrie smells like strawberry because that’s the underlying scent of SJP NYC.  The new fragrance will make its full debut around the release of the Sex and the City movie sequel.  Now, if only they could bottle just how Carrie Bradshaw was able to afford that killer wardrobe and those fabulous shoes on a writer’s budget.  Sigh.

Carrie On: Sarah Jessica Parker Launching New Scent  [WWD]