Sweet Smell of Success
We have noticed that launching a fragrance has been in the ‘news’ lately. Is it just me, or is everyone launching or in the process of launching a fragrance. Tom Ford recently launched Bois Marocain. Now Calvin Klein, Pucci, and Cartier at Sephora are offering limited edition perfumes, and Alberta Ferretti is launching her debut fragrance as well. Fashion Rollcall has added designer fragrances to its Rollcall list this week. The fragrance industry had stalled a bit in 2002, sales were slow. With the increase of new fragrances, it’s likely there has been an upswing in the sale of fragrances. It makes sense that sales would increase during times of economic turbulence. Everyone wants to wear that sensual scent, the one that captivates the senses and brings out a more sultry side. I’ll have a few bottles of that, thank you. It is also an affordable luxury, and even more, it makes us feel better.


